POPwater is the newest beverage to make a splash in the drink industry as it launches the “FIRST TASTE 4-pack” today. The company was started by a group of strange but endearing individuals from the POP culture community who wanted a healthier beverage that tasted great and wasn’t filled with artificial ingredients.
The POPwater team includes Troy Carter (Atom Factory CEO and manager to artists including Lady Gaga & John Legend), Terry Richardson (world-famous fashion/music/photographer), Atom Factory artists, mad scientists and many more. Their creation is a fruit flavored sparkling beverage with only 30 calories, 7 grams of sugar and just the right amount of POP.
Starting today, you can preorder a limited edition 4-pack of POPwater’s signature flavors (orange, pineapple, apple and grape) plus a POPwater t-shirt and a bonus first taste download – including free shipping to any US address. Watch POPwater Creative Director Terry Richardson try his first taste in this new video below.
The official POPwater release is slated for April 16th. Product will be hitting shelves in Los Angeles this month as well, with a national rollout to follow.